Accurately list and describe your item to ensure that it sells quickly and without complication
We have developed the following listing guidance to help you.
Listing
List each item with an individual listing.
Groups of items in a single listing are less likely to sell
You can provide links to other items your are selling within your listing, or prospective buyers can see all the items you are selling on your profile
Category
Accurately categorise your item using the following category structure:
Category |
Guidance |
Sub-categories |
| Espresso Machines | for electric espresso machines | 1 Group 2 Groups 3 Groups 4+ Groups |
| Brewing Machines | for electric brewing machines | |
| Coffee Makers | for manual brewing equipment | Pour Over / Drip Filter French Press / Cafetiere Syphon / Vacuum Pot Stove Top Cold & Ice Brewing Other |
| Grinders | Electric Manual |
|
| Barista Tools | Kettles Scales Calibration Equipment |
|
| Roastery | for roastery plant and equipment | Roasting Packing |
| Spare Parts | all parts, or machines that are being sold for parts | For Espresso Machines For Filter Machines For Coffee Makers For Roasters |
| Miscellaneous | anything else | Merchandise Books Everything else |
Suggestions for improving the category structure can be made here.
Listing Title
List your item in the format: <Brand> <Model> <Variation> <Item> <year, if known>
For example, La Marzocco Linea PB AV 3-group espresso machine 2015
The condition is listed separately
The year of manufacture is commonly shown on the chassis of many espresso machines
Price
List your item’s selling or rental price, inclusive of VAT (or other local taxes), if any, in Pounds Stirling (£).
When selling
If you are VAT registered, we recommend that you communicate this in the listing’s description as it is relevant for prospective VAT registered buyers.
Buyer fees depend on which payment service you offer
When buying
If you are considering purchasing an item and are VAT registered do not assume that the seller is also VAT registered. If you are uncertain, contact the seller for clarification.
Description
Offer an accurate description of the item, including its model, variations, any modifications, and qualifications or specific information about its condition
List shipping costs for all shipping options that are available, including the first part of your postcode if the item can be collected
Pro Tip
You can add video from YouTube, Vimeo and other common video hosting services by:
- Pasting the URL into the description
- Using a code generator on the video hosting platform to generate a script which can be pasted into the description
Why not create a simple film showing your item, post it to your favourite video hosting site, and embed in it your listing? It'll help prospective buyers see your item in greater detail.
Brand
Select the item’s brand.
If the item’s brand is not available, list it as ‘Unknown / Not Listed’.
If you think the brand should be added to the available options, suggest it here.
Condition
Accurately list the item’s condition using the following options:
| New: Brand New |
Unused, in original unopened packaging |
| New: Shop Spoiled |
Unused, with opened, missing or damagaed packaging |
| As New: Restored or Repaired |
Used, but repaired and/or restored to a new standard |
| Used: Ex-demo or Display |
Used, but for selling or demonstration purposes |
| Used: Good Working Condition |
Used items that have benefitted from regular maintenance, are free of damage, and only have wear typical of age |
| Used: Requires Servicing |
Used and working, but requires upkeep that’s part of a normal maintenance regime to return the item to good working condition |
| Damaged / Unknown | Used, damaged or not working, or the current condition is unknown |
Please be as specific as possible about what, if any, servicing or repair an item requires or damage an item has suffered. If the item’s condition crosses categories, list for the lesser condition.
Examples
- A grinder that’s been used at home and requires new burrs but is otherwise in good working order should be listed in ‘Used: Required Servicing’
- An ex-demonstration espresso machine with a damaged panel, but in otherwise good condition, should be listed as ‘Used: Requires Repair’
- A brand new, but dusty item, that’s been used for display should be listed as ‘New: Shop Spoiled’
- A item that has been used at home, has some signs of wear, but is not damaged, should be listed as ‘Used’
- An item that hasn’t been used or tested recently should be listed as ‘Unknown’.
Communication of shipping and collections options
Enable people to buy your item by offering shipping options and costs.
List timeframes and costs for the shipping options you can offer:
- Global shipping
- EU shipping
- UK shipping
- Collection neighbourhood and any time restrictions
If renting an item, include information on any deposits or return shipping costs payable as part of the rental.
Expiration Date
To keep the listings current, an expiry date is required. Expiry dates can be set a maximum of six month ahead of the listing or editing date.
Re-list an expired item by editing the the listing
Location
Identify the current location of the item for sale using your neighbourhood, town or postcode.
While you may not wish to provide an exact address for security reasons, provide an accurate location so that your listing appears in the map view and location searches
Image
Upload your own, original photographs of the item.
Using images of the item from other sources may be a breach of copyright.
Images that are not original lower the quality of the listing, making it unlikely to be promoted through United Baristas social channels
The first image is featured and shown on the category pages as well as in emails and social media postings. Use a clear image showing the entire item.
Supplementary images should show specific features, modifications, wear or damage mentioned in the listing.
You can rearrange the order of the images to change which image is featured
View and promote listing
Once you have published your listing, take a moment to review it.
Make sure your listing is accurate, and of sufficient quality to be promoted. If you need to update or amend the listing, click 'edit listing'.
Find out about promoting listings
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